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Become a Dementia Friendly Business or Organisation

Take steps to make your business or organisation more welcoming and accessible for people living with dementia and receive official recognition from Alzheimer’s Society.

Becoming more dementia friendly means:

  • Recognising the impact of dementia and how it changes customer needs
  • Considering how to support customers and employees affected by dementia
  • Having a basic plan to support this work

You are NOT expected to become dementia-friendly from day one, identify customers who have dementia or ask customers difficult questions.

Why should your Business or Organisation become Dementia Friendly?

  • You will have recognition of your Dementia Friendly status on our website
  • Receive official recognition from Alzheimer’s Society – Dementia Friendly certificate and window sticker
  • Retain and attract customers who are living with dementia and their carers
  • Enhances your brand reputation to demonstrate you are socially responsible
  • Your staff will be more confident with customers who have dementia, providing better customer service

It’s a simple process, all you need to do is commit to three dementia friendly actions. Once you have started work on your first action you will receive your Dementia Friendly certificate and window sticker.

 We can support your business or organisation to become dementia friendly by:

  • Identifying steps for your organisation to be more welcoming and accessible for people living with dementia
  • Help you examine your physical environment to make changes or improvements to become Dementia Friendly.
  • Provide you with information, resources, and advice on how to become recognised as Dementia Friendly.
  • Signposting you to a Dementia Friends Awareness session.

Please contact for more information.


Businesses and Organisations that have pledged to become Dementia Friendly in Cardiff

Find out which businesses and organisations have taken steps to be more welcoming and accessible for people living with dementia and their carers:

Against The Grain – Gluten Free Coffee Shop

Cardiff West End Social Club (348 Cowbridge Road West, Ely, CF5 5BY)

La Cucina da Mara ( 3 Penlline Road, Whitchurch, CF14 2AA)

Rumney Hill Gardens Cafe (40 Linden Grove, Rumney, CF3 4LQ)

Sparrow Coffee, Adamsdown (146 Clifton Street, CF24 1PU)

The Royal Exchange Pub

The Royal Oak Pub, Adamsdown 

Fox and Hounds Hotel, Whitchurch

Blossom Cafe, Roath

The Peartree, Roath

The Plough, Whitchurch

Cafe Du Chat Noir, Roath

Bethel United Reformed Church (Llangranog Road, Llanishen, CF14 5BJ)

Christ Church Roath Park

Glenwood Church Centre & Wellbeing Space

Llanishen Baptist Church

St Faiths Church (Morris Avenue, Llanishen, Cf14 5JX)

Blue Skies Travel

Budd Electrical Birchgrove

Casa Green (3 Heol Y Deri, Rhiwbina, Cardiff, CF14 6HA)

Clifton Cards Ltd (28 Clifton Street, Cardiff CF24 1LQ)

Cooper’s Rhiwbina

Daisy Daisy – Beautiful Cards & Gifts

Damian Harris Cycles

Dandy Gallery Retro Vintage

Don Skene Cycles Ltd (769 Newport Road, Rumney, CF3 4AJ)

Kaleidophonic Emporium

Marie Curie Charity Shops

Nest Cardiff

Peterson Art Supplies Rhiwbina

The Brown & Orange House of Vintage, Tremorfa,

Village Garden and Pet Supplies (119 Station Road, Llandaff North, Cardiff, CF14 2FD)

Y Felin Cyf (54- 60 Merthyr Road, Whitchurch, Cardiff, CF14 1LU)

Age Connects (Sbectrwm, Bwlch Road, Fairwater, CF5 3EF)

Saltmarshe Picture Framing Cardiff

Zia Boutique

Beanfreaks, Albany Road

Wellfield Bookshop

Please let us know about your dementia-friendly experience at any of the dementia-friendly organisations listed by emailing We will support organisations further if necessary to make Cardiff a more dementia-friendly city.

“I was pleasantly surprised how easy it has been to adapt our practice to make it Dementia Friendly. It’s interesting how just simple education about the requirements of people with dementia can help”
ClareDirector of Pearce and Blackmore Opticians
“Becoming a Dementia Friendly organisation has transformed the way that we engage with our residents”
LucyCommunity Housing Officer at Aelwyd Housing
“Becoming a Dementia Friendly business has given us extra confidence to help assist people with dementia and their carers. It has also encouraged engagement from new clients”
HelenDirector of O. Constantinou & Sons Hair and Beauty Salon

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